Damone Roberts is an iconic eyebrow artist in Hollywood who is synonymous with creating the "perfect arch" and also the brand of a luxury makeup brand that has been used on stars such as Rihanna, Robert Downey Jr., Beyonce, and more.
Junior Designer for
Morgan Jordan Studios
Damone Roberts Now
How do we present Damone Roberts in a more modern and up-to-date light?
In creating the visual rebranding of Damone Roberts, the logo was retained with a luxurious, minimalist aesthetic. All social media posts were templatized to make sure that all outlets were cohesive of his brand identity.
Digital Design for Marketing
To encourage consumers to buy during sales and for different products, emails and story advertisements were made for special products or recurring sale campaigns. These ads focused on the quality and pigmentation of the make up products.